Available for new opportunities

Hello, I'm
Muhammad Karim

I specialize in  

Combining analytical rigor with creative strategy to build digital marketing campaigns that drive measurable growth and brand engagement.

Certified

Meta Expert

Muhammad Karim - Professional Portrait
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About Me

Certified Digital Marketer & Strategist

Karachi, Pakistan
Karimyhunyaar@gmail.com

I am Muhammad Karim, a certified digital marketer and business student with hands-on experience in digital advertising, social media strategy, customer engagement, and data-driven marketing. I have worked in both corporate and freelance environments where I developed practical expertise in Meta Ads, Google Ads, content strategy, and marketing analytics.

My journey started with marketing internships and evolved into leadership roles where I managed campaigns, worked with teams, and helped businesses improve their online presence. I enjoy solving marketing challenges through creativity, strategy, and analytical thinking.

Career Goal

As a certified Digital Marketer, my goal is to use innovative strategies, analytical thinking, and creative problem-solving skills to deliver measurable outcomes for businesses. I continuously adapt to emerging technologies and trends to remain competitive in the rapidly changing digital marketing industry.

Expertise

Core Competencies

A comprehensive toolkit spanning strategy, execution, and analytics to drive digital growth and maximize ROI.

Digital
Marketing

Meta
Advertising

Google
Advertising

Social Media
Management

SEO &
SEM

Data
Analytics

Conversion Rate
Optimization

Content
Strategy

Marketing
Analytics

GenAI in
Marketing

Experience

June 2025 - Present

Director/Partner & Marketing Specialist

Reego Tech Pvt Ltd

  • Co-Founded the agency, driving market positioning and B2B client acquistion from inception.
  • Design and optimize multi-channel campaigns (Meta & Google Ads) to maximize lead generation and ROI.
  • Formulate data-driven SEO strategies and technical optimizations to boost organic search ranking.
  • Direct content marketing and AI-driven asset creation to produce high-converting ad creatives.
  • Track key KPIs and conversion funnels to deliver actionable insights for business growth.
Jan 2025 - Present

Director/Partner & Marketing Specialist

Fly Ways Travel & Tours Pvt Ltd

  • Steer business development and market positioning to scale travel services and B2B/B2C client acquistion.
  • Execute targeted digital ad campaigns (Meta & Google Ads) to drive inbound holiday package inquiries.
  • Lead local and technical SEO strategies to rank for highly competitive travel and destination keywords.
  • Direct digital content, travel itineraries, and visual assets that effectively engage regional and international tourists.
  • Partner with web development teams to ensure seamless booking journeys and responsive portal experiences.
  • Monitor campaign metrics, customer acquisition costs (CAC), and conversion rates to optimize marketing spend.
Feb 2023 - Jan 2025

Sales and Marketing Head

Fly With Budget Pvt Ltd

  • Executed targeted social media campaigns
  • Scheduled and optimized content publishing
  • Managed customer engagement and relations
  • Developed tailored travel plans and packages
  • Led sales teams & handled visa documentation
Sep 2021 - Feb 2023

Sales and Marketing Manager

Divers Club

  • Managed Meta and Google advertising campaigns
  • Handled multi-channel customer inquiries
  • Prepared comprehensive monthly performance reports
  • Oversaw overall digital marketing initiatives
May 2021

Marketing Intern

Divers Club

  • Measured and optimized social media campaigns
  • Created highly engaging digital content
  • Aligned content strategy with brand voice

Education

2021 - 2025

Bachelor of Business Administration

Shaheed Zulfiqar Ali Bhutto University

2021

Intermediate

Federal Board

2019

Matriculation

Federal Board

Interests & Hobbies

Traveling Tech Trends Data Analytics
Work

Freelance Projects

Successful collaborations and digital campaigns delivered for diverse clients.

MDS BUILDERS AND DEVELOPERS

Social Media Marketing

SMM Strategy

Lead Generation

Web Management

Luxor Chauffeur

Social Media Marketing

Better Booking

Digital Campaign

HULL & HAUL

Digital Campaign

SMM Strategies

Lead Generation

Owais Travel

Social Media Strategy

Social Media Marketing

Portfolio Management

Brand Growth

Kreative Arts

Social Media Marketing

Wave N Sea

Social Media Marketing

SMM Strategy

Lead Generation

Visa Consultant

Lead Generation

Q&A INSTITUTE

Social Media Marketing

PREMIER REALTOR

Social Media Marketing

Validation

Licenses & Certifications

Meta Certified Digital Marketing Associate

Meta

Meta Marketing Science Certification

Meta

Search Advertising with Google

Google

Social Media Marketing Specialization

Coursera

GenAI in Social Media Marketing

Professional Cert

Connect

Let's build
something.

Have a project in mind or want to explore how digital marketing can accelerate your business growth? Let's start a conversation.

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